AWARD School
TVC/ Film Brief
Client: RYOBI
Product: Hedge Trimmer
Target Audience: House proud people with a hedge that needs trimming
Proposition: The fastest way to get your hedge in shape
Outdoor/ Poster Brief
Client: GLAD
Product: Tuff Stuff garbage bags
Target Audience: Anyone who needs to dispose of heavy duty rubbish
Proposition: The toughest garbage bags
Audio/ Radio Brief
Client: Australian Red Cross
Product: Blood donations
Target Audience: People who give to other causes but haven't considered donating their blood before
Proposition: Your blood is more powerful than you think